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Product Marketing Manager

Mesh

Mesh

Marketing & Communications, Product
Posted on Thursday, June 20, 2024

About Mesh

Founded in 2020, Mesh aims to build an open, connected, and secure financial ecosystem. As a modern financial operating system, Mesh enables deposits from exchanges and wallets, digital asset transfers, crypto payments, account aggregation, and trading within a unified platform. With over 300 integrations, Mesh is pioneering the creation of an embedded financial ecosystem that benefits both businesses and users. Mesh has raised over $40M in funding and is backed by notable investors including Money Forward, Galaxy, Samsung Next, PayPal Ventures, and more. For more information, visit https://www.meshconnect.com/.

Overview

As a Product Marketing Manager at Mesh, you will play a pivotal role in shaping the market's understanding of our products and their impact on the digital asset landscape. You'll orchestrate strategic positioning and messaging across our product lines, driving market penetration and adoption. This role is central to our mission, combining deep market insights with creative strategies to propel our growth and position Mesh as a leader in embedded finance.

Responsibilities

  • Function as the definitive source of truth for all aspects of our product offerings, deeply understanding their unique features, benefits, and customer impact.
  • Craft compelling product positioning and messaging that effectively conveys Mesh’s unique value proposition for existing products and new product launches.
  • Develop and refine assets to support the GTM team in driving deal velocity and product adoption, including sales enablement materials such as decks, one-pagers, case studies, whitepapers, solution briefs, and new product newsletters.
  • Lead the management of our marketing website, optimizing and iterating on website copy and design to ensure alignment with our evolving brand. Coordinate with our Webflow agency and external creatives to bring these optimizations to life.

Requirements

  • 4-6 years of relevant experience in Product Marketing, preferably in B2B SaaS.
  • Deep expertise in crypto, blockchain technology, and embedded finance.
  • Proven success in creating compelling messaging and product marketing assets from the ground up for highly technical products.
  • Experience managing websites and working with external agencies to maintain an impactful site.
  • Strong capacity for cross-functional collaboration, building relationships with stakeholders across all levels of the organization.
  • Data-driven mindset with experience in leveraging insights to drive decision-making.
  • Excellent communication skills and the ability to articulate complex concepts clearly and persuasively in written content.
  • Adaptability in a fast-paced and dynamic startup environment, with a strong bias towards action.

What We Value in Our Teammates:

  • Intellectually Curious: You always want to learn more about your customers' pain points and improve the product.
  • Founder’s Attitude: You take full ownership and responsibility over outcomes. You’re a force of nature that gets the job done no matter what it takes.
  • Force Multiplier: Your presence, positivity, and drive inspire others to step up their game.
  • Constantly Learning: You’re always pushing yourself to learn more, whether that is to be a better sales professional, better leader, etc. You’re not satisfied with the status quo.

If you are passionate about building simple solutions to complex problems and are obsessed with creating and building value, we would love to hear from you. Join our dynamic team and contribute to the development of cutting-edge embedded finance solutions!

This position is open to candidates in the United States.